Video Production

What Is an Explainer Video Production? How to Make Them Work For You

Explainer videos work because they combine great graphics, strong writing, and well-placed humor with visuals that allow the viewer to understand what the video is trying to communicate.

Nurettin Demiral
August 23, 2022
explainer video production

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Explainer videos work because they combine great graphics, strong writing, and well-placed humor with visuals that allow the viewer to understand what the video is trying to communicate.

Explainer video services require many project management, planning, sourcing, and production skills.

What is an explainer video?

1) Introductions and Overviews for video production services

Video explainers are short videos, usually less than two minutes, that introduce a company, product, or service. They typically use simple language to explain a complex concept.

Explainer video services are a great way to engage potential customers and explain your product or service in a way that is easy to understand. They can be used on your website, social media, or as part of a marketing campaign.

2) Production process with explainer video companies

There are a few key processes involved in creating an explainer video:

  1. scripting
  2. storyboarding
  3. voiceover

Scripting is the first step and involves creating a story that will engage and inform the viewer. This is followed by storyboarding, which is a visual representation of the script. Once the storyboard is complete, the animation team brings it to life. Voiceover and sound design are the final touches that complete the explainer video.

3) Tutorials with product explainer videos

You can find a ton of free, high-quality video tutorials online that will teach you how to do just about anything. If you want to learn how to use a new piece of software, for example, a quick search on YouTube or Google will likely turn up a helpful tutorial.

Once you've mastered the basics of a given task, you can move on to more advanced tutorials that will teach you how to do more complicated things.

4) Sales collateral solution with explainer video agencies

Explainer videos are a great way to introduce your product or service to potential customers, and they can be used at various stages of the sales funnel. For example, you could use an explainer video on your homepage to give visitors a quick overview of what you offer, or you could use one during a sales presentation to help explain your product in more detail.

If you're looking to create an explainer video, there are a few things to keep in mind. First, you want to make sure that the video is clear and concise. You don't want to overwhelm viewers with too much information.

Second, you want to make sure that the video is visually appealing. Use graphics, animation, and other visuals to help tell your story. And finally, you want to make sure that the video is engaging. Use a strong script, music, and other elements to keep viewers interested.

5) Presentations with explainer videos production

An explainer video is a short online video used to explain your company, product, or service. These videos are usually used on a company's homepage or as a way to introduce a new product. Explainer videos are a great way to introduce your company or product to a new audience.

6) Culture

Organizational culture has a big impact on whether or not an explainer video will be successful. If the company has a culture of openness and transparency, then employees will be more likely to be receptive to the idea of an explainer video.

On the other hand, if the company has a more traditional culture, employees may be resistant to the idea of an explainer video. To create a successful explainer video, it is important to understand the culture of the organization and tailor the video accordingly.

How can explainer videos help businesses?

1) Video is easier to digest.

Explainer videos are becoming increasingly popular among businesses, as they offer several advantages. One key advantage is that video is easier to digest than other forms of content, such as text. This is because our brains are wired to process information more quickly when it is presented in a visual format.

Another advantage of explainer videos is that they can help to build trust with potential customers. This is because when people watch a video, they are more likely to feel as though they are getting to know the person or company behind the video. This can help to increase the likelihood that they will do business with you.

Finally, explainer videos can be a great way to boost your SEO. This is because Google and other search engines tend to favor websites that contain video content. So, by including an explainer video on your website, you are more likely to rank higher in search results, which can lead to more website visitors.

2) Explainer videos save your resources.

An explainer video can help businesses in many ways, especially when it comes to saving resources. By creating a video, you can communicate your message quickly and efficiently, without having to expend a lot of time or money on other marketing materials. In addition, an explainer video can be used again and again, reaching new audiences each time it's shared.

3) It is an emotional experience.

When you watch an explainer video, you're not just passively taking in information. You're experiencing the story that the video is telling in a very personal way. And because you are emotionally invested in the story, you are much more likely to remember the information that is being presented.

4) Video storytelling gives you solid ROI.

You're probably wondering how explainer videos can help businesses. Well, here are 4 key points:

  1. Video is a great way to explain your products or services.
  2. Video helps you build trust with your audience.
  3. Video is an effective way to boost conversions.
  4. Video gives you solid ROI.

So there you have it! If you're looking for a way to improve your business, explainer videos are a great option.

What do explainer videos look like? Videos types

Explainer videos are short, typically under two minutes, and focus on a single message or concept. They use a variety of engaging visuals, including animation, to bring the message to life. Many explainer videos also use a voiceover to further explain the concept being presented.

Explainer videos are an excellent way to introduce a new product or service or to explain a complex concept in a way that is easy to understand. When used as part of a marketing campaign, they can be an effective way to drive traffic to your website or increase conversion rates.

How do creating explainer videos with successful results?

Creating a great explainer video involves a few key elements:

  1. First, you need to determine the purpose of the video and who your target audience is.
  2. Once you know those two things, you can start creating the script.
  3. Once the script is written, you'll need to find a voiceover artist and a video production company to help bring your vision to life.
  4. Finally, you'll need to promote the video once it's completed to make sure people see it.

How can businesses make sure their explainer videos are effective?

Businesses need to make sure their explainer videos are:

  1. Informative: They should educate viewers on what the product or service is and how it works.
  2. Concise: Explainer videos should be brief and to the point.
  3. Engaging: They should be visually appealing and hold viewers' attention.
  4. Convincing: They should be persuasive, convincing viewers to take the desired action.

To make sure an explainer video is effective, businesses should focus on these key points.

What are some common mistakes businesses make with explainer videos?

Businesses often make the mistake of assuming that explainer videos are only for big companies with large budgets. This isn't the case! Explainer videos can be an extremely effective tool for businesses of all sizes. Other common mistakes businesses make with explainer videos include:

  1. Not having a clear call to action
  2. Not including a strong call to action
  3. Not tailoring the video to their target audience
  4. Not including a video on their website
  5. Not using an experienced video production company

How can businesses find the right explainer video production company for their benefit?

When looking for the right explainer video production company, businesses should consider the companies:

  1. Ability to understand the business's goals and target audience
  2. Quality of the company's previous work
  3. Creativity and style
  4. Price

The right explainer video production company can help a business to achieve its goals and reach its target audience.

What factors should businesses consider when choosing an explainer video production company for direct marketing?

Companies should consider the following factors when choosing an explainer video production company:

  1. The company's experience in producing explainer videos
  2. The company's portfolio of past work
  3. The company's team of creatives and professionals
  4. The company's ability to produce a video that aligns with the company's brand
  5. The company's budget for the project

How much does an explainer video cost with video production companies? Explainer video case price

An explainer video is a short video that explains a product, service, or concept. They are usually around 2 minutes long and use a mix of animation and live-action footage.

The cost of an explainer video will depend on the length, style, and production value. For a 2-minute video, you can expect to pay anywhere from $3,000 to $10,000.

How can businesses measure the success of their explainer videos?

The answer to this question can be found by looking at the number of video views, the number of leads generated, and the number of sales made. Other factors to consider are the video's length, whether it is engaging and informative, and whether it is properly optimized for search engines.

Uses for explainer videos

Explainer videos can be used for a variety of purposes, such as:

  1. To explain a product or service
  2. To demonstrate how to use a product or service
  3. To explain a complex concept
  4. To promote a brand or company
  5. To generate leads
  6. To increase sales

If you want to work with Get Camera Crew for successful explainer videos, you can contact us now!

People Also Asked

What are explainer videos used for?

Explainer videos are used to provide information in a concise, easy-to-understand way. They can be used to teach a new concept, show how a product works, or provide tips on a specific topic. They can be used in any medium, including videos, websites, and social media.

How long does it take to make an explainer video?

It depends on the length of your video and how much content you want to include. Start by writing a script that will be translated into text, or film it yourself. Then hire an editor who will take your raw footage and put together the video you envisioned. The length of an explainer video is generally between 60 - 90 seconds.

How can hr managers use explainer videos?

Explainer videos can be used to teach a new concept, show how your product works, or provide tips on specific topics. They can also be used in any medium including video content and social media.

How to make an explainer video with a video company?

To make an explainer video, start by writing a script that will be translated into text. Then you can film it yourself or hire an editor to put together the raw footage and create your final video.

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