17+ Best Animation Ads Examples to Inspire Your Next Video

Looking for some inspiration for your next video project? Dive into our list of 17+ best animation ads. These standout examples show how creative animation can bring a brand's message to life, captivate audiences, and leave a lasting impression. Whether you're aiming for humor, emotion, or something entirely unique, these ads will spark your creativity and help you craft a video that stands out.

1. Coca-Cola – Happiness Factory

Coca-Cola's "Happiness Factory" is one of the unforgettable animated ad from this iconic brand. The ad takes viewers on a whimsical journey inside a Coca-Cola vending machine, where vibrant 3D creatures work together to bottle and chill each drink before it’s served. The magical world within the machine is colorful and lively, creating a sense of joy and excitement. This ad is a key part of Coca-Cola’s strategy to link their brand with happiness and positivity, and it certainly succeeds in doing so.

2. Google Android – Be Together. Not the Same

This animated ad from Google Android delivers a heartfelt message about friendship and acceptance. The video features endearing characters representing rock, paper, and scissors who, despite their differences, become friends. Through this commercial, Android engages in the social conversation about bullying and emphasizes the importance of unity in diversity. The ad encourages viewers to show courage and compassion, positioning Android as a brand that cares about making a positive impact. With the upbeat tune of "St. Elmo’s Fire (Man in Motion)" by John Parr, the commercial delivers a powerful and simple message—without even showing a phone.

3. John Lewis, The Bear and the Hare

This heartwarming video established John Lewis' annual Christmas advert as a cherished tradition among viewers. The charming animation and cozy style, paired with sentimental background music, deeply resonate with the audience as the story unfolds. It's a perfect example of how a simple yet compelling story in an animated video can build lasting, positive connections with your brand.

4. Cadbury Dairy Milk, Aliens

Cadbury is known for its excellent video marketing, and this advert is no exception. It takes viewers to a fun and imaginative alien world, using the universal appeal of animation to reach a broad audience. The animated format allows for creative storytelling, featuring fantastical elements that capture the imagination. With upbeat music and a final animated slogan, "Free the Joy," the ad connects the product with fun, freedom, and a sense of community.

Also read: 15+ Best Healthcare Videos Ads Examples of All Time

5. Slack, Work, Simplified

This ad perfectly demonstrates the idea that form and content should work together. Slack showcases its simplicity by creating an equally simple yet effective commercial. The story follows a character transitioning from a chaotic, dull work environment to a vibrant, organized one, all conveyed through changes in color and music.

The use of color is particularly effective. The ad begins with muted, dark tones, reflecting the stress and confusion of traditional work methods. As the character discovers Slack, the colors shift to bright and vibrant, symbolizing clarity, efficiency, and a more positive work atmosphere. This contrast not only captures attention but also illustrates Slack's transformative impact on workplace communication.

The concept is so clear that no voiceover is needed to convey the message.

6. Aldi – Kevin the Carrot

This animated Christmas ad from German supermarket Aldi is both charming and humorous, filled with festive spirit. The character Kevin the Carrot has become a beloved figure, known for his playful adventures and appealing animation style.

The ad captures the essence of classic Christmas tales, with its poetic narration, traditional color scheme, cinematic music, and heartwarming conclusion. It beautifully celebrates the simple joys and shared moments that make the holiday season special.

7. Heinz – Baked Beans Ad

This animated Heinz ad tugs at the heartstrings with its wide-eyed main character, gentle piano soundtrack, and heartfelt story.

The video tells the story of Geoff, a young man with an enduring love for beans, who eventually becomes the Head of Innovation at Heinz. As a bachelor, he creates a single-serving can of beans. Later, in an effort to impress someone special, he designs a can for two. With twins on the way, he invents a family-sized can. Through Geoff's journey, viewers come to see Heinz beans as a reliable choice for every household.

8. Lyft – June

This online video feels more like a short animated film than a typical advertisement. With its cinematic quality, it tells a detailed and emotionally rich story that goes beyond what you might expect from a standard ad. The brand is subtly integrated into the narrative, allowing the charming main character, June, to take center stage. Her story is crafted to emotionally connect with viewers, highlighting real-life experiences, challenges, and victories.

This emotional depth is what gives the video its impact, making the brand feel more relatable and memorable. The captivating animation style keeps viewers engaged throughout the story.

Also read: Top 15+ Short-Form B2B Video Examples You Should Watch

9. Nike – Air Reinvented

This rebranding announcement demonstrates how enjoyable animation can be in advertising. By using various animation styles to represent different eras of shoe designs, the video cleverly engages viewers. This method not only keeps the audience interested but also visually showcases Nike's innovation and adaptability.

From hand-drawn animations for the early designs to sleek digital techniques for the modern ones, each style reflects the spirit of its respective time. Fun, vibrant, and full of energy, this commercial perfectly captures the essence of summer.

10. Airbnb – Get an Airbnb

This animated ad from Airbnb focuses on intricate details. The captivating miniature sets, inspired by real-life Airbnbs, evoke a sense of nostalgia, similar to Polly Pockets, blending 2D and 3D animations to create a believable holiday escape.

Part of a broader campaign, this video highlights Airbnb’s strengths, as discovered through conversations with guests and hosts. The straightforward script reinforces Airbnb as the go-to choice for holidaymakers.

11. Emirates – Department of Family Travel

Emirates' animated ad is divided into two parts. The first part shows the chaotic experience of traveling with noisy, bored kids—mess, disruption, and annoyed passengers.

The second part offers the solution: flying with Emirates. The ad uses various engaging animation styles and vibrant visuals to capture and hold the viewer's attention. Its message is clear and effective, balancing information with entertainment, and highlights Emirates as a considerate, customer-focused, and family-friendly airline.

12. Headspace – Brilliant Things Happen in Calm Minds

Headspace has built a strong brand identity through its consistent animation style and distinctive characters. This ad is a great example of how animation can make abstract ideas easier to understand.

Using relatable characters, Headspace shows various mindfulness experiences and emotions that viewers can connect with. These characters help make the concept of mindfulness more concrete and relatable. The video also includes a clear call-to-action, encouraging viewers to learn more about the product.

Also read: 12+ Best App Demo Videos to Inspire Your Next Project

13. Madrinas Coffee

Madrinas Coffee might not be widely known yet, but this new coffee company knows how to catch people’s attention.

Their animated ad promotes their Cold Brew grab-and-go coffees, highlighting their commitment to fair trade and organic ingredients. The ad effectively uses sound and color to quickly deliver its message.

14. Kean Juices – Happiest Moment of the Day

This animated ad uses a mix of different styles to create a quirky and energetic vibe, with abstract animations that keep you guessing.

With bright colors, fast transitions, and an Elvis-inspired rooster, the ad is memorable, fun, and lively. The video begins and ends with an image of the juice carton, making sure the product stays in your mind amid all the excitement.

15. Wimbledon – In Pursuit of Greatness

This visually impressive animated ad for Wimbledon highlights both the history of tennis and the evolution of animation styles. The video cleverly portrays the history of Wimbledon through a single continuous tennis rally, with each era featuring a different animation style. This approach takes viewers on a time-travel journey, capturing the essence and legacy of the famous tournament. Instead of using a voiceover, the ad relies on music alone, creating an emotional and captivating atmosphere that holds your attention until the end.

16. Oreo – Wonderfilled Anthem

The Oreo "Wonderfilled Anthem" campaign uses animation to create a charming, imaginative, and emotionally engaging ad.

Launched by the famous cookie brand, the commercial delivers a simple but powerful message: sharing an Oreo can add a bit of wonder to any moment, making ordinary experiences feel magical.

The "Wonderfilled Anthem" stands out for its catchy tune, playful animation, and its ability to convey a positive message that appeals to people of all ages.

Also read: Top 10+ Video Ideas for Company Teammates

17. Duolingo – Duolingo in Three Words

Duolingo's animated commercial effectively highlights the app’s key features: it's free, fun, and effective. By showing real-life situations like buying a croissant, visiting an art gallery, and getting a haircut, the ad demonstrates how the app helps in everyday scenarios.

The playful animation mirrors the style of the Duolingo app, building brand awareness and familiarity with its characters and game-like elements. Even though I was already a fan, this video makes me appreciate the app even more!

Wrapping Up

In conclusion, exploring these 17+ top animation ads can provide you with fresh ideas and creative inspiration for your next video project. These examples highlight how powerful animation can be in capturing attention and delivering impactful messages.

If you're ready to bring your vision to life with professional animation and high-quality production, consider using Get Camera Crew. Our team is here to help you create stunning videos that stand out. Contact us now to learn more and get started today!